Youtube influencer marketing,  Perfected

Leverage the power of the world's largest video platform to expand your influence.

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Why Youtube?

YouTube is the second largest search engine after Google, with millions of daily active users searching for content across all topics.

90
%
of people say they discover new products on YouTube
2
B+
active users globally
8
 out of 
10
marketers consider YouTube to be the most effective marketing platform
62
%
of U.S. businesses use YouTube to expand their brands reach
#
2
most-preferred platform for watching video among 18-34 year olds
1
B+
hours of videos are addedto the platform each day
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Youtube strategies that work

Creative brand campaigns

From start to finish, Obviously has your back. We manage the brand relationship so you can focus on what you do best, and will vouch for your expertise to ensure a quality product.

Product tutorials

YouTube influencers will showcase your product in an informative and engaging format.

Product reviews

An in-depth evaluation of your product by a trusted vlogger is guaranteed to drive results.

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Global influencer marketing services

Our multi-faceted campaigns involve hand picked, personalized strategic approaches that meet your brand goals and maximize ROI.

Share of Influence

Share of Influence

Discover unique insights into your brand, identify your success metrics, and develop custom benchmarks using our proprietary AI reporting technology. The analysis, which is exclusive to Obviously, features your competitors' influencer spending, creator volume, and top performing content trends, allowing you to gain a better understanding of your influencer marketing competitive landscape.

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@kyleecampbell
Quick-Turn Content

Quick-Turn Content

Co-create culture with your network of creators, or respond to viral moments. Your exclusive network fosters 1:1 relationships with your influencers. This enables them to proactively pitch ideas, keep your brand informed on what’s next in culture, or be on-call for quick-turn content creation.

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lady lying on bed with perfume
@_bysarv
Always-On Ambassador Programs

Always-On Ambassador Programs

Engage multi-tier influencers, key opinion leaders, and celebrities on a long-term basis rather than for one-off campaigns to develop strong relationships and trust with their audiences. In comparison to influencers who participate in one-off campaigns, ambassador content and activations/events see a 65% lift in engagement.

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@natalieoffduty
Seeding and Custom Boxes

Seeding and Custom Boxes

Qualified influencers will be identified and vetted based on creative requirements and campaign goals. A network of influencers can be curated based on interests, favorite products, foundation color matching, preferences like cruelty-free, etc. Seeding strategies will be tailored to fit brand goals, influencer demographics, and other key considerations. Box design, configuration, printing, and fulfillment and shipping are also available.

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@wrjght_

UGC For Commerce

Relevant influencer content drives consumers to make purchases. We help brands tap into this influencer UGC by identifying existing content about their brand and then repurposing it for their Product Detail Page listings across retailer sites like Amazon, and brand owned websites. With our access to the most influential Amazon storefront creators, we are the only partner who can content populate these storefronts at scale.

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@karlieplace
UGC For Commerce
Proprietary Custom Reporting

Proprietary Custom Reporting

With Obviously's Studio Dashboard, you can track key marketing metrics and audience data tailored for your brand. To meet evolving needs and position us to further scale your influencer network, we continuously analyze your programs for real-time monitoring, actionable reporting and robust wrap-up reports. In addition, we analyze sentiment comprehensively, focusing on key areas to determine the pulse of the conversation and provide actionable insights.

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influencer holding book
@laselmastyle

Our Services

Creative strategy & ideation

Our strategists devise a campaign plan customized for your brand goals.

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Influencer management

From finding the right influencer to reviewing creative assets, we take on the busywork to free up your inbox.

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Content creation

our team directs influencers to produce youtube-native clips that crush your kpis.

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Giveaway campaigns

grow your subscriber base through giveaway competitions that our team handles from start to finish.

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In-depth reporting

our data analysts generate detailed performance reporting that ensure your next campaign is the strongest yet.

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Custom boxes & fulfillment

with a warehouse and logistics team to take on your heavy lifting, we're redefining the meaning of full-service.

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How the world's iconic brands create influence
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