Instagram Influencer Marketing That Works

The most popular app for sharing photos and videos around the world needs to be part of your marketing strategy.
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Custom Campaign Strategy

Product Seeding & Sampling

Get your product into the hands of those who matter- influencers beloved by your target audience. Product seeding is ideal for kickstarting a word of mouth campaign and fueling higher sales.

Hashtag
Campaigns

Get attention, encourage engagement, and drive traffic to a specific topic or product with a branded hashtag. Obviously's strategic team creates a hashtag with the perfect mix of original and straightforward language.

Channel
Takeovers

Bring new audiences to your page with influencer takeovers! Partner with your favorite influencers to promote something extra special for maximum visibility.

Lead Generation & Community Growth

Use influencer campaigns to capture warm leads that turn into conversions in the future.

Unboxing &
Tutorials

Showcase the benefits of your products with immersive how-to videos that feature Obviously’s custom unboxing experiences.

Obviously x Instagram

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Our Services

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Creative Strategy & Ideation

Your dedicated account team puts together a road map for your campaign, complete with creative briefs and measurable goals.

Influencer Management

Obviously's white glove service includes influencer identification, contract negotiation, content feedback and approval, and of course, payment.

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Content Creation

Our creators, your brand style. We produce a portfolio brimming with custom creative for you to implement across all your marketing channels.

Giveaway Campaigns

Work with dozens of influencers to coordinate giveaways that grow your social media following. We handle everything from the content of the giveaway post to shipping the winner’s prize.

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Paid Amplification

Use paid strategies to boost the reach of your best-performing content. Target new audiences on all social channels with posts that are proven to work.

Hashtag Ideation

Our copywriters find the ideal combination of words that authentically embody your campaign in a memorable way.

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Custom Boxes & Fulfillment

Obviously's full service logistics center packs and ships all campaign gifts to your influencers. We even design custom branded packaging for a premium unboxing experience.

Why INSTAGRAM?

Instagram has one of the highest engagement rates of all social channels. With ever-expanding features such as reels, IGTV, and Instagram Live, the influencing potential is endless.
110M+
active Instagram users in the US
71%
of US businesses use Instagram to expand their brands reach
1/3
of the most viewed stories are from businesses
63%
of Instagram users log in a least once per day
28
the average # of minutes Instagram users spend per day on the platform
72%
of users report making purchase decisions based on something they saw on Instagram

LEt's get started

Create a Campaign